Donald Trump is now the world’s most followed leader on Twitter, while Narendra Modi is the third, according to the latest report by Twiplomacy, a Burson Marsteller research project that tracks the use of Twitter by governments and international organisations.
Trump overtook Pope Francis by a few thousand followers to occupy the first place in Twiplomacy’s October report. The US president’s personal Twitter account, @realDonaldTrump has 39, 735, 749 followers, while the Pope’s official account, @Pontifex, trails behind by more than 2 lakh followers at number two. The Pope’s numbers show a total of his nine different accounts, that dispense prayers and reflections in nine different languages such as English, Spanish, Italian, Portuguese, Polish, Latin, French, German and Arabic.
India’s prime minister Narendra Modi, known for his adroit use of social media to reach the masses, has kept his third place consistently since last year. Modi’s own account, @narendramodi, has more than 34 million followers, while the official @PMOIndia account is at the fourth position with a following of more than 21 million. Former US president Barack Obama was undisputedly the most followed world leader on Twitter. In 2016, Obama’s Twitter acoount, @BarackObama had a following of more than 74.9 million. Twiplomacy’s 2016 report called him “the uncontested leader of the digital world.