The World No Tobacco Day 2017 was observed across the world on 31 May 2017.The theme was chosen by WHO to highlight that how tobacco threatens the development of nations worldwide and also to press the need for implementing some strong tobacco control measures such as banning marketing and advertising of tobacco, promoting plain packaging of tobacco products, raising excise taxes and making public places smoke-free.Tobacco use leads to more than 7 million deaths every year and it is predicted by WHO that figure may grow to more than 8 million a year by 2030 without intensified action.Tobacco use costs national economies enormously through increased health-care costs and decreased productivity. It worsens health inequalities and exacerbates poverty. Tobacco plantation requires large amounts of pesticides and fertilizers, which can be toxic and pollute water supplies. Each year, tobacco growing uses 4.3 million hectares of land, resulting in global deforestation between 2 per cent and 4 per cent. By increasing cigarette taxes worldwide by USD 1, an extra USD 190 billion could be raised for development. High tobacco taxes contribute to revenue generation for governments, reduce demand for tobacco, and offer an important revenue stream to finance development activities.According to the five-month report, almost 40% of the people who signed up for the cessation programme quit tobacco in three-to-five weeks. “The cessation rate is as good as achieved through face-to-face counselling. Plus, this programme has the benefit of reaching more people as the counsellors or the people do not have to physically travel.